With its 300 and growing employees locally, website-building platform Squarespace
needed a new New York City headquarters to compete with its peers in Silicon Valley. The company finally found its new home on the top three floors of the historic 1926 Maltz Building in the burgeoning Hudson Square neighborhood.
The collaborative, minimalistic 100,000-square-foot space features an open floorplan with dark walnut wood walls, gray polished concrete floors, curvilinear black concrete desks, large windows, an open atrium with wide staircases, individually-customized overhead LED lights and hidden AC ducts, and a lushly-landscaped roof deck. Alongside the company’s founder and CEO Anthony Casalena, New York-based architecture firm A+I took two years to conceptualize the dynamic, flexible interiors.
It was a conscious decision to create a physical space that reflected Squarespace’s online aesthetic. “If you look at a Squarespace template and look at our office, they tell a coherent narrative,” says Casalena. “People push away from being put in boxes—may that be the box of a cubicle, of a closed room, or of the entire office,” says A+I co-founder Dag Folger.