You may have noticed Millennial Pink
popping up just about everywhere. The tint du jour seems to be adorning everything from journal covers to athleisure gear to, yes, home décor and accessories. “Customers may be gravitating toward this hue as an optimistic choice, symbolic of positivity and passion,” explains Erika Woelfel, VP of Color and Creative Services, BEHR Paint
. “I love that people are embracing this confident shade.”
And as far as pinks go, these are the good ones. “Millennial Pink isn’t your typical Barbie pink. It’s the grown-up pink—it’s softer, with a lot of gray,” explains Dee Schlotter, PPG
Senior Color Marketing Manager.
However, this trendy color may have hit its peak. Which is exactly why we turned to these color experts for their favorite alternatives to today’s “it” hue.