in the studio with
text by Anna Kocharian, photos by Michael Wiltbank
It all started in a Brooklyn kitchen. Chrissy Fichtl decided to give a soap-making kit (one that had been sitting on her kitchen counter for months) a try. She was blown away by what a difference it made on her skin. Fichtl knew this was something she should be making and sharing on her own. And so the samples-just-for-friends quickly turned into a farmer’s market stand in the Hamptons that led to a Brooklyn flea market spot, which eventually blossomed into Apotheke. With an emphasis on using the most natural ingredients (like bees wax, sage lemongrass, grey sea salt), Apotheke, which started as a pure soap business, has expanded into candles, lotions, bath salts, and more. Today, Fichtl and her husband, Sebastian Picasso, work out of an old notebook warehouse-turned-soap factory. Peek inside the Brooklyn space.