The greatest gift of all? Love, I suppose. But second greatest gift is a gift card. While it might feel like a bit of a cop out, it’s actually the most wanted gift this year, specifically 41 percent of people surveyed by WalletHub
wanted a gift card (tied for second place was clothing and electronics at both 15 percent).
And while yeah, you could get them a foolproof gift card from big box spots, like Target, Starbucks, or Best Buy, we think there are ways to customize that gift card further to make it a bit more special. Basing the gift card on their preferences and passions in life show you not only care, but listen, too. Read on for our favorites for each type of person on your list this year.